The Future TV Show 2009
Event Info
Description
Future TV Show 2009
Now in its 3rd year, the Future TV Show brings together North Americas most exclusive gathering of TV executives to discuss the ever evolving multi-platform world and how this is set to impact the future of the TV business. Join us in New York City and take part in a conference program that features cutting edge case studies and multiple panel discussions on the industries hottest issues.
The Future TV Show Presents
Thought leaders from some of the biggest names in the industry including:
Show highlights include:
14 Days and Counting: Forecast the impact and opportunities arising from the digital switchover
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Multi-Platform: Establish how consumers are interacting with different media platforms and examine how this can be monetized |
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Set Top Box Data: Evaluate the promise and reality of set top box data and what this actually means for the business |
| Future TV Revenue: Discover the current state of linear and multi-platform ad spend and the extent you should invest in new platforms |
The Year of Interactive: Analyze the current state of interactive television and how industry will overcome challenges in mass deployment |
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3 Screen Generation: Understand how to create 3 screen content without cannibalizing your existing platforms |
Mobile TV: Hear perspectives on the commercialization of mobile and how revenue models are likely to evolve |
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| Consumer Insights: Learn what content is resonating with consumers in 2009 and how the programming world may change with shifting consumption habits | Online: Understand what you must do to develop a profitable and sustainable online business model |
