free breakfast seminar 'Take the road to Revenue Performance Management'

Event Info

Wed 8 Feb, 2012 from 8:30am - 10:30am
The Hatton
51-53 Hatton Garden
London, EC1N 8HN, UK (Map)
Cost: free


Revenue Performance Management, or RPM, is a bold new strategy for managing a company's interactions with buyers through the entire buying cycle that enables predictable, rapid and profi table revenue growth. Although this sounds like a big and complicated idea, actually, you may already be doing some or all the elements that are essential to achieve RPM. The GREAT news is that as a smaller and more agile company, you could organise your company processes and see a return on RPM in fairly short order. Join this free session to learn how.

Join Eloqua and mardevdm2 for a free breakfast seminar to learn the milestones, the drivers and the correct turns to take and you will have the directions you need to begin your own road trip to success.

Attend this event to learn how the importance of:


Sales pipeline management - to get some control
and insights into revenue growth


Demand generation and lead management - to identify opportunities to automate demand creation, nurturing, and qualification


Having 'One View of the Truth' - to get a truly integrated sales and marketing funnel in order to
establish a single view of revenue growth


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