Performance Marketing Awards
Event Info
Description
The reach and effectiveness of Performance Marketing continues to expand. Through collaboration we successfully drive Billions in sales for brands on a performance basis across not just Affiliate Marketing but within Search, Display, Email, Social Media and Mobile.
After growing the a4uAwards for five incredible years, we are excited to announce that in 2012 we will be re-positioning and growing as the Performance Marketing Awards.
Embracing tightly the ethos behind traditional Affiliate Marketing principles, the awards in 2012 will persist to reward and recognise innovation and excellence within the wider Performance Marketing channel.
Categories will now include Best use of Data, Best Consumer Targeting Campaign and Best Search Campaign.
These new awards sit alongside stalwarts Publisher Innovation, The Vertical Awards, Best Agency and the Publishers' Choice of Network.
‘Winning the award has helped to further highlight the profile of our brand within the industry and has been an incredibly successful marketing tool when recruiting new affiliates to the scheme’
Joshna Patel, Affiliate Manager — redletterdays
