D&AD: Talking Digital Workout
Event Info
Description
Exploring the new digital environments
The digital audience aren’t consumers anymore: they’re users. They’re inhabitants of new worlds. They’re adventurers, story-makers, shape shifters, voyeurs. They’re hands on and they’re waiting to see what you’re going to give them next. Working in digital needs everything that you are already good at – and then some.
In this session you’ll explore thinking in the digital domain, testing its limits, exploiting its potential. You’ll discover how to create dialogue with the user, how to build virtual space and how to transform ideas into experiences. And you will do all that without turning on a single computer. Useful, thought provoking stuff that’ll boost your confidence and kickstart your creativity.
