The Digital Pharma Advances Conference

Event Info

Tue 30 Jan, 2018 from 9:00am - 5:30pm
One Great George Street
London, SW1P 3AA, UK


Secure Buy-In & Transform Cultures For Next-Level, Customer-Centric Patient & HCP Experiences With Engaging, Results-Driven Multi-Channel Digital Pharma Marketing Strategies at The Digital Pharma Advances Conference

Boost Measurable Business Performance Within A Regulatory Context With Value-Adding HCP Patient & Stakeholder Engagement & Sophisticated Multi-Channel Strategies Which Harness The Latest In Digital, New Technologies, Data & Social Media. 

A One-Day, Industry-Led Conference, 30th January, One Great George Street, London.

Increase Integrated Multi-Channel Capabilities By Transforming Internal Cultures & Securing Stakeholder Buy-In To Boost Business Performance With Innovative HCP & Patient Engagement Strategies:

  1. Integrate Future-Facing Digital & Technology Innovations – Now! Emerging, profitable and experience-enhancing digital innovations
  2. Seamless, Savvy Multi-Channel: Road map long-term strategies and capitalise on quick wins for impactful multi-channel success
  3. Change, Transformation, Culture – Secure Buy-In & Investment For The Pharmaceutical Organisation Of The Future: Overcome siloed departments and influence internal stakeholders for digitally-embedded, customer-centric organisations
  4. Deliver Unparalleled Patient & HCP Engagement: Tap into customer mindsets for attention-grabbing, influential and insight-led campaigns
  5. Creativity Within The Regulatory Context? Collaboration within regulations to deliver compliant, innovative campaigns
  6. Data & Analytics Advances: Sophisticated customer data use and insights which enable targeted, value-adding strategies
  7. Measuring The Value Of Digital: Evidence digital’s impact on the bottom line and to the customer to secure ongoing investment and inform future strategies
  8. Next-Level, Integrated Social Media Strategies: Practical approaches for compliant customer activation and engagement on social media



  • Cross-Sector Inspiration From Regulated Industries: Shape best practice
  • New! Decision Maker Insights: Just what will win hearts, minds and investment?
  • Networking Drinks Reception
  • New Content: Multi-Channel Teams, Change, Transformation, Culture & Decision-Makers: Buy-In & Investment, Regulatory Context Q&A
  • Code-Specific Networking: How do local pharmaceutical professionals innovate within the code?
  • ABPI Perspective: Join the Regulatory Context Q&A to hear code perceptions of digital
  • 4 Interactive Panels
  • 5 Peer-To-Peer Discussions
  • 16 UK Perspectives, 19 European Views: Take inspiration from your own country – and across Europe!
  • Benchmarking & Voting