UKNM: BroadVision, Sun set sights on Java solutions

[Briony Pope]

BROADVISION AND SUN Microsystems expanded their existing five-year

partnership on Monday, teaming up to develop a set of e-commerce

applications based on J2EE (Java 2 Enterprise Edition) technology.

http://www.infoworld.com/articles/en/xml/00/04/03/000403ensunvision.xml



I've noticed a significant change of opinion in the technical world about BV

recently. Previously their closed approach was a techies pet hate, however

these days even people who had been the most vocal objectors to BV are

thinking that the more recent releases make it a far more attractive

App.Server/Personalisation tool. This will surely make this even more so.


Still doesn't get over the high cost issues of BV, but it looks like BV is

heading for market leader in these fields.


IMHO, the adoption of BV by alot of companies are forcing them to think

about customer centric design and looking at one-to-one marketing

strategies, which can't be a bad thing.


Briony



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