Re: UKNM: Significant Event of the Year

[Stephen_Masters]

Er ... don't forget the first commercial sponsorship of a UK online

marketing discussion group. That was pretty significant, eh Sam ??


steve masters

vnu new media


Sam Michel <sam @ chinwag.com>

15/12/98 14:10


Please respond to

uk-netmarketingchinwag [dot] com

To:   uk-netmarketing @ chinwag.com

cc:    (bcc: Stephen Masters/VNUBPL/UK)

Subject:  UKNM: Significant Event of the Year





Hi All...


Every media outlet seems to have gone into their annual frenzy of awards

and I was wondering what list folks thought were the most significant

events in new media land in 1998. Here's just a few random thoughts...


* Freeserve coming from nowhere to be one of the major forces in the UK's

ISP

scene.

* AOL finally buying CompuServe.

* The Justice Dept. investigating Microsoft reported to the point where

reader's didn't (or is that just me?)

* Netscape succumbing to the inevitable, divvied up between AOL/Sun.

* Sky Digital, OnDigital & (digital cable) launching digital interactive

TV...if you can get a box.

* First dedicated TV ads appearing in the UK for websites.

* First dedicated cinema ads appearing in the UK for websites (vested

interest declared!)


...that's all I can remember (still feeling the effects of last night's

office Xmas do), what's your vote for the biggest event(s) of 1998? Has

anything actually changed? What do you think?


Toodle Pip


Sam

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