Re: UKNM: Good year?

[James Bruce]

Aidan, you've hit it bang on. Just what I've been saying, especially about a

site of my very own www.okukbooks.com for which I have been seeking VCs with

balls. Unfortunately, there appear not to be too many of these in the UK, I

have had to go as far afield as Italy, and still the hunt goes on!!


Anyway, any contructive comments would be appreciated, especially about

sponsorship or links (already have a link with MSN UK)


The target is UK children's book buyers...end consumers and schools.

Everybody who is anybody within children's book publishing is on board...And

still no VCs...


(Nick, before you IP trace it, yes the site is focussed on the UK market AND

it is housed in the UK! Although the £ numbers are beginning to pile up!)


James Bruce

Managing Director

WebWeaver Media Construction Ltd.

Tel: 0171 379 5950

Fax: 0171 240 9096


-----Original Message-----

From: Aidan Cook <

aidansensei [dot] co [dot] uk

>

To:

uk-netmarketingchinwag [dot] com

 <

uk-netmarketingchinwag [dot] com

>

Date: 16 December 1998 14:55

Subject: UKNM: Good year?



Unempirical, unresearched, half-remembered trends of the year from a

purely subjective point of view:


January: Conversations between NM agencies begin with the obligatory

mantra "Of course, nobody's making any money yet, but that will change

when the medium matures."

(In this context "Nobody" is taken to mean 'me, you, and most of our

mates')



Mid Jan-April: New mantra emerges - "We've gone bust/been taken over,

because that's what will happen to/is about to happen to everybody unless

the medium matures." Can still be used with "...but of course nobody is

making any money yet".



April-Onwards: "Please can we have more inspired & flexible VC's".


This despite the fact that many 'industry mouthpieces' spend half their

time telling these observant VC's that everybody is about to go bust.


The other half of their time is spent asking these same VC's for more cash

for this really inspired project that will make great money "...when the

medium matures", and even if it doesn't, its okay because you'll probably

get bought by an American.

In the meantime however, "nobody is making any money yet".


********************

UKNM is sponsored by Excite UK, visit us at http://www.excite.co.uk.

Email Khalil Ibrahimi

khalilexcitecorp [dot] com (mailto:khalilexcitecorp [dot] com)

 to advertise on Excite.

********************

Change your UKNM subscription use http://www.chinwag.com/uknm.html