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Subject: UKNM: Re: UKNM Local Focus Sites
From: sally krumholz
Date: Thu, 27 Jan 2000 13:13:27 GMT

In terms of integrating general info about the city and local vendor
reviews, IMHO the city guides do a fair job of it. Check out:

CitySearch - http://www.citysearch.com
MSN Sidewalk (although I believe this has now been sold to CitySearch) -
Digital City - http://www.digitalcity.com

CitySearch I do know goes around to local vendors and sells them templated
pages and advertising space. They also do reviews (some paid for) and
mention some vendors in their features.

Yahoo also has some local city guides but in the US only I fear. And some
of the larger sites have a local thrust but lacking small advertisers.
Example: http:///www.about.com

Good luck,


in reply to:

Date: Wed, 26 Jan 2000 10:14:23 -0000
From: James Bromley <Jamesatthe-nrg [dot] co [dot] uk>
Subject: UKNM: Local Focus Sites

Can anyone give me opinions or examples of well executed sites that
focus on a local audience?

I believe this area has been tainted by low budget advertising led
directories, newspapers that replicate part of the copy from their hard
offering(no interaction)and local ISP's who have assembled local
businesses around their non promoted, now traffic free(!)urls.

"Local" on the Internet, it has to be said, is rarely credible, yet the
opportunities to link people who are within tangible travelling distance
of each other is a gold mine waiting to be found (at least outside

Finally, as someone who has sat and earwigged for the past 12 months
since taking a "career adjustment" from new media, a warning; don't even
think about the traditional stuff, if you are on this list you have been
infected for life! It pulls you back in.

James Bromley

Sally Krumholz
Project Manager
M|B Interactive/New York
Phone: (212) 251-7746
Fax: (212) 684-0939

Email: skrumholzatmezzinabrown [dot] com
salinkaatearthlink [dot] net
Web: http://www.mezzinabrown.com

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