RE: [uk-netmarketing] RE: Successful FMCG online marketing campaigns?

[Paul ODonoghue]

Heineken nut game produced by Agency.com (page 6 - Revolution 17th Jan)


Paul O'Donoghue

Head of New Business - New Media

Citrus

020 7577 9352

http://www.citruspublishing.com



-----Original Message-----

From: James Gordon-MacIntosh

[

james [dot] gordon-macintoshfishburn-hedges [dot] co [dot] uk (mailto:james [dot] gordon-macintoshfishburn-hedges [dot] co [dot] uk)

]

Sent: 19 January 2001 12:31

To: uk-netmarketing from chinwag

Subject: [uk-netmarketing] RE: Successful FMCG online marketing

campaigns?



Mad for this, which came across my desk today. If anyone out there knows who

put it together, please get in touch. A humble PR is sitting in awe at the

sheer silliness of it -- as well as the beautiful integration with

sponsorship and advertising, of course.


THE HEINEKEN PEANUT CHALLENGE


Fancy yourself as a bit of a armchair sportsman? Then you should try The

Heineken Peanut Challenge. Ok so you're no Jonah Lomu, but with a bit of

practice you could win some awesome prizes.

http://linktracker.365.co.uk/vrtag_hein/www.heinekencup.com/microsite.asp


Best,

James


[Sam says: msg chopped]