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Subject: Re: [uk-netmarketing] RE: The Rules
From: Silas Denyer
Date: Sun, 28 Jan 2001 18:26:51 -0000

From: "Dan Winchester" <danatfreelancers [dot] net>

> > All this criticism could be (and is!) equally levelled
> > at other technologies
> That doesn't make it (the criticism) wrong!

No question about that. However I personally think that narrow debates about
the accessibility / indexability / etc. rights and wrongs of individual
approaches / technologies doesn't ever really advance the debate. If we are
to make any real headway we need a top-down rather than a bottom-up
approach, i.e. reach agreement on what is good / bad, then worry about the
supporting technology for what it is - intended to support an end, not
become an end in itself!

> > application server
> I'm not sure exactly what that is.

Sorry, short hand. A common "n" tier architecture (where n>=3) has a web
server (e.g. apache) on the front end, an application server in the middle
to process bits of Java, JSPs, templates, etc. into html ready for serving
(e.g. IBM WebSphere), and a database at the back end to hold content, data,
and so on. In this model the "real time" content management system might
commonly be built in Java & operate within this architecture, i.e. run on
the application server.

Note that this isn't necessarily very efficient (!) - for a counterpoint
lambasting multi-tier architectures & advocating a very simple approach to
building & serving web sites see Philip Greenspun of MIT's excellent - if
controversial - piece "Scalability, Three-Tiered Architectures, and
Application Servers" at http://www.arsdigita.com/asj/application-servers.

> Incidently, I've heard rumours of one *big* company rolling out one of the
> content management systems, and giving up half way through, specifically
> because it couldn't cope with the basics:
> > * spidered
> > * emailed
> > * linked to
> > * referenced
> > * logged

I can well imagine this, yet I suspect the march of these technologies (or
others quite like them) will be inexorable if internet web sites are truly
going ot become the "view from the web" of complex businesses, functioning
in parallel with services delivering "the view from the WAP browser", "the
view from the 'phone [sic]", "the view from the high street", etc.


Silas Denyer
Director, Turns Ltd
e. silas [dot] denyeratturns [dot] net
t. 07956 661902

  RE: [uk-netmarketing] RE: The Rules, Dan Winchester
  RE: The Rules, Matthew Turvey

  RE: [uk-netmarketing] RE: The Rules, Dan Winchester

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