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Subject: Re: UKNM: Free ISPs and Loyalty Figures
From: Stefan Magdalinski
Date: Wed, 10 Mar 1999 14:49:26 GMT

Tim Dunton wrote:
>
> I've been trying to work out how much loyalty there is to certain free
> ISPs. Do people stick with ISPs because of the speed or because of the
> portal? Or is reliability?
>
> Has anyone done any research on this information? I would be interested to
> know the outcome if anyone has.

The hassle of telling everyone your new email address. losing email. The
fact that it's free already means the marginal incentive to change is
small er than with a paid for ISP.

stefan
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Replies
  UKNM: Free ISPs and Loyalty Figures, Tim Dunton

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