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Subject: Re: UKNM: So, any techys from BOO like a job?
From: Felix Velarde
Date: Thu, 18 May 2000 10:41:29 +0100

on 18/5/00 i read:

>Sorry about being so un-subtle, but with the shortage of
>good techys anything is worth a punt.

Sorry to be so uncharitable, but weren't the techies one of the
causes of the low-flying (nay, hedge-trimming) start that BOO, er,

>In fact the demise of BOO has done the industry much
>good at all levels.

I agree with that statement - I hope it will make people realise that
it isn't just good spiel that counts. With any luck it might also
make VCs realise that getting the marketing right first time is the
most important aspect of any business (the product and fulfillment
only defines the price, the marketing defines the interest). It might
also make groups of people think twice before starting something of
that scale without previous, successful, experience together.

I do however feel very sorry for the 300 employees who fell victim.


Felix Velarde, CEO, Head New Media office + 44 (0)20 7737 7579
http://www.head-newmedia.com mobile + 44 (0)777 557 2000

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  UKNM: So, any techys from BOO like a job, Andrew Day

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