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Subject: RE: UKNM: So, any techys from BOO like a job?
From: Wood, Bradley
Date: Fri, 19 May 2000 13:56:14 +0100

Jude, shut up spackboy and get back to those CVs!

How much does it take to fix a shodily written site of the same sort of
complexity as boo?

A million, say?!!?!? that's not a lot compared to all the cash boo had
access to for those silly tube ads.

I think the problem with boo was a bad business model (I mean, who wants to
by the latest pair of Acupuncture trainers without trying them on first???)
and bad management (where did all that damn cash go?)

anyway, its all over now and Jude, that insider information is useless now,
so go find an oracle dba or something!


> -----Original Message-----
> From: Jude Robinson [judeatdotcode [dot] com (mailto:judeatdotcode [dot] com)]
> Sent: 18 May 2000 10:45
> To: uk-netmarketingatchinwag [dot] com
> Subject: Re: UKNM: So, any techys from BOO like a job?
> Felix Velarde wrote:
> >
> > Sorry to be so uncharitable, but weren't the techies one of the
> > causes of the low-flying (nay, hedge-trimming) start that BOO, er,
> > enjoyed?
> Bloody well doubt it. I'd imagine it's much more likely the people who
> were insisting that they had to have some sort of online
> magazineshite/flash navigation/windows popping up left right and
> centre/zoomy/spinny crap "'cause it would be really cool and really
> stand out from the crowd, and we want it next week" etc etc. In my
> experience of working on this sort of thing it's not techies
> that argue
> for that sort of pointless pap, but rather the big cheeses with no
> experience of the web/ marketing department.
> Not that I have any insider knowledge of Boo or anything..
> > I agree with that statement - I hope it will make people
> realise that
> > it isn't just good spiel that counts. With any luck it might also
> > make VCs realise that getting the marketing right first time is the
> > most important aspect of any business
> What?!?!?? Don't think the demise of Boo has much to do with poor
> marketing, to be honest...

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  Re: UKNM: So, any techys from BOO like a, Jude Robinson

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