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Subject: UKNM: Madonna webcast (was RE: UKNM Digest V1 #770)
From: Tony Newland
Date: Thu, 30 Nov 2000 16:03:37 GMT

how about the Madonna broadcast last night on MSM? showing how it can be
done (shame about the tech gliches tho') 9 million worldwide audience with
open access. Oh for traffic figures like those.....

> Tony Newland
> Advertising & Sponsorship Manager
> Rainbow Network Plc
> phone: 0207 278 1105
> fax: 0207 713 7732
> web: http://www.rainbownetwork.com
>
> Any opinions expressed in this message are those of the author only and do
not necessarily represent the views of RAINBOW NETWORK PLC.
>
>


-----Original Message-----
From: Ray Taylor [rayateyeconomy [dot] com (mailto:rayateyeconomy [dot] com)]
Sent: 28 November 2000 17:49
To: uk-netmarketingatchinwag [dot] com
Subject: Re: UKNM: Re: UKNM Digest V1 #770


Tom <tomattui [dot] co [dot] uk> said

> >I think what Ray is saying is that Web broadcasts are at a lower
resolution
> >than TV - so you can film it with a digital camera and post production
can
> >be done on a desktop, not in a studio @ £1K an hour plus all the cocaine
> you
> >can carry.
>
> Just because it is "the web" doesn't mean you can lower your production
> values. Crap always looks and sounds like crap. Which part of "the web"
> allows for low-quality production?

Don't remember Tim talking about lowering production values. And if you read
the point you quoted above, Tom, he stated clearly that "web BROADCASTS are
at lower resolution than TV." He was talking about the practice of
compressing video images for web broadcast - the fact that monitors produce
higher resolution images than 625-line TV screens makes no difference to
low-res, compressed web broadcast.

[Sam says: msg chopped]


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