RE: UKNM: viral marketing

[Jason Dale]

The BOL book giveaway was good, but has anyone got any views 

on the great £10 million Jungle one? No one we know actually 

received either A Bug's Life or the Boyzone CD (chosen as first 

choice) - but instead received a Jungle branded copy of one of two 

software titles.


Now, ok it's free and Jungle have responded to peoples enquiries, 

but a lot of punters (myself included) who with rabid intent on 

getting their part of the big giveaway basically signed in at the time 

the site officially opened (some managed before). So surely they 

must have signed up before the stocks of the non-software freebies 

went? Or did they....


The big question then is - where's the freebie A Bug's Life - and 

who got it?


I guess the idea worked for Jungle  as people did visit and are still 

yacking about it - whether they shop there is another case entirely.


Jason


Loquax - http://www.loquax.co.uk

Xmastime - http://www.xmastime.co.uk

Fun On The Web - 07803 165125 

********************

UKNM is sponsored by Excite UK, visit us at http://www.excite.co.uk.

Email Khalil Ibrahimi

khalilexcitecorp [dot] com (mailto:khalilexcitecorp [dot] com)

 to advertise on Excite.

********************

Change your UKNM subscription use http://www.chinwag.com/uknm.html