RE: UKNM: Streaming - Advice please

[Bobby Hall]

Well said, I particularly agree with your first paragraph.


____________________________

Bobby Hall

eCommerce Manager


City Index

www.cityindex.co.uk

Tel: 020 7550 8500

Fax: 020 7283 9619

___________________________


-----Original Message-----

From:	D.Dias [SMTP:

ddiasbreakbeat [dot] co [dot] uk

]

Sent:	26 September 2000 11:35

To:

uk-netmarketingchinwag [dot] com

Subject:	Re: UKNM: Streaming - Advice please


Hang on a minute....


F**k the technology & software providers - it's the CONTENT

owners/publishers who should dictate the platform. If you have a successful

site with a loyal audience then they will download whatever player they

require to access your top content.


We used Real's technology for four years before we switched over to Windows

Media - it certainly didn't kill our site. In fact traffic/data transfer has

quadrupled in the past 6 months.


At the end of the day, choose what platform meets your requirements and run

with it - don't be swayed by populist opinion. Each format has its strengths

and weaknesses - Windows media's main strengths being that it is easy to

deploy and the software is free.


D.


[Sam says: msg chopped]



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