E-consultancy's Content Management Systems (CMS) Buyer’s Guide 2007 is
a great resource for organisations who are trying to understand what
technologies are on offer in the UK marketplace.
It’s official and finally I can talk about it! Chinwag has teamed up with the UKTI to take UK digital SMEs on trade missions to New York and Austin, Texas coinciding with two of the world’s most celebrated web events – the Web 2.0 Expo and SXSW Interactive.
The NYC mission coinciding with the Web 2.0 Expo runs 14-19 September 2008.
PRESS RELEASE: London, UK, Wednesday 9 July 2008. Digital SMEs are set for a business boost in the shape of a chance to visit the renowned Web 2.0 Expo in New York in September 2008 and the vibrant SXSW Interactive Festival in Austin, Texas in March 2009, thanks to a trade mission organised by Chinwag for UKTI (UK Trade & Investment).
In the latest of the Precedent seminar series practical tips and examples of ways to enhance your website's ability to communicate your message, including the Web 2.0 era will all be discussed.
A meet-up for
programmers, web developers and designers to discuss and showcase their
"£5 apps" - lightweight software created by one or two people who take
a simple idea and run with it.
The UK's leading Information Management Community, Obis Omni, is proud to announce the 2008 Annual Forum programme. The flagship event’s programme is formulated through extensive consultation with Business Intelligence and Corporate Performance Management end-users, industry experts, academics and suppliers.
May's results show another fall in overall confidence - a drop in the Digital Pulse of 3.87%. However confidence in future conditions, 6 months from now, has fallen less, by only 2.5%.
From the figures, it could be tempting to conclude that feelings within the digital sector are on the slide but the index of future conditions may point to some light at the end of the tunnel. Although it's dropped, the figure is quite low and may indicate a general slowing of business rather than a race towards the edge of a cliff. Let's hope so!
Need to convince your boss that affiliate marketing is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help - research, tips and information from the experts, with sector case studies to pull it all together. The Business Case for Affiliate Marketingis an 18-page examination of how affiliate marketing can work for your company.
Contents
We detail the trends, business benefits, costs and resources needed for a successful affiliate marketing program.
Improve Your Results (And the quality of your leads)
Since
the year 2000, B-to-B marketing has undergone dramatic changes – in
strategy, budget, measurement, philosophy, and tactics. Today B-B
marketers have largely taken over the role of lead qualification,
Real-life data on Oracle, IBM, CareerBuilser.com, Sun Microsystems, & 5 more Web sites
Are you considering redesigning your company's home page to better
impress new business visitors? You should be. New lab data tests reveal
up to 80% of B2B websites are turning off qualified prospects.
Practical advice for everyone who has a tough time getting a CEO to say
"Yes!" to marketing, PR and/or advertising budgets or campaigns.
Includes insights on how to handle the 8 different CEO-types. Also
useful for agencies advising clients.
Do you (or your clients) sometimes have a hard time getting sign-off
on new campaign ideas? Does upper management challenge or stonewall
your plans?
MarketingSherpa's Review:
We like Marlene Jensen's book, Pricing Psychology Report,
because it focuses on tested pricing data that you can start using
right away. It is particularly useful for the publishing community.
