daily telegraph

Back in February, as part of Social Media Week, Synergy and Jam co-hosted the first Socialympics, a panel debate on the implications of London 2012 being the first social media Olympic and Paralympic games.

It was such a success, that by popular demand, we staged Socialympics 2, once again bringing together key players in the London Socialympics to review what was a historic moment in sport and sports marketing.

A neat demographic for those interested in how the old-school newspaper world is coping with the changes posed first by the web, and now social media created by Will Sturgeon on The Media Blog (an excellent read, follow them: @the_mediablog)