online spend

Cyber Monday: the web’s biggest ecommerce day...ever

Shopping trolleys by Håkan Dahlström

Cyber Monday is traditionally THE day for cyber sales. The Monday after Thanksgiving is usually an online shopping free for all but this year the day beat the lot of for the number of online sales. Are things looking up or is it just a sign of online promotions and discounts doing the trick?

According to the latest figures from ComScore, online sales were up 16% on last year. The purchases taking place during those 24 hours generated a massive one billion dollars - for the first time in history and the greatest ever spent online in one day. At the same time, holiday spending increased by 13% over the same period in 2009.

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Get More Bang For Your Online Buck

Gain a quick-fire insight into how to maximise digital spend for quick and easy online wins. Speakers from brands such as Dell, Lonely Planet, The Virgin Group, IKEA and LOVEFiLM share insights into social media, mobile & video, twitter, tracking ROI and intelligently apportioning digital spend.

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Date: 16 September 2009
Location: Hammersmith, UK