publishing

As the fog of recession begins to clear, this AOP Forum explores some of the management challenges and opportunities facing digital businesses as they turn their attention to 2010 and beyond.

If newspapers are having a hard time, then magazines - more expensive to fill, print and distribute - must be really suffering. The need for innovation, new income streams and a focus on delivering value is urgent.

How can newspapers survive falling circulation figures and spiralling ad revenues? Has new media led to their destruction or can it help to reinvent and rejuvenate the format? So what's going to happen? Can newspapers continue much as they are, or is it time to let go and begin a movement to purely digital formats?

Behavioural targeting can help deliver more relevant content, provide select audiences to advertisers, improve inventory management and increase revenues. But how can publishers realise the benefits while protecting their reputation?

The DPA Awards recognise and promote excellence in directory and data publishing and celebrate the best directory and data companies, both small and large. To be amongst the winners, start compiling your entry now The judging will take place on 17 July. The winners will be announced on 23 October at The De Vere Grand, Brighton.

We are delighted to invite you to the launch party for WhisperMag.co.uk, a new women's magazine unlike any other. The launch is taking place at the glamorous Maya on Dean Street, Soho and will be a night of live music and burlesque, faboulous atmosphere and great DJs playing tunes guaranteed to get you hitting the dance floor. See the attached invitation for more details. Please RSVP to this invite via email to ensure your entrance. The event is strictly guestlist only, but please feel free to email us the names of any additional people you would like to bring. For media information, please contact press@whispermag.co.uk Very best wishes and see you there!