Vote Now: 80+ British Sessions Proposed in SXSW Panel Picker

I voted!

I'm pretty sure it happens earlier each year, but maybe it's age. Policemen are all looking younger, too. The annual 'vote for me' fest that is the SXSW Panelpicker has opened its doors.

SXSW 2012This year sees over 80 panels submitted from this side of the Atlantic from organisations big and small including the BBC, Iris Worldwide, FutureGov, TechHub, BBC, PeerIndex, mydeco, Somethin' Else, Madgex, Clearleft, The Economist and heaps more.

And they need your votes...SXSW has some form for companies arguably having been the launchpad for Twitter and FourSquare previously. Getting a panel included in the programme can be a big benefit - and in addition to the fame, a platform to speak their minds, speakers also get a free pass to the conference.

SXSW Panel Picker 2012The process gives the public a say in the programming of the SXSW Interactive festival which takes place in Austin, Texas (9-12 March 2012). Last year, well over 1,000 Brits made the trip making up a total of nearly 20,000 conference delegates. 

If you're interested in attending SXSW and haven't made plans already, we're looking in to group trips to SXSW as well as Le Web later this year. Let us know if you're interested here.

Here's our, hopefully, comprehensive list of panels submitted by Brits for SXSW Interactive 2012 - in the highly likely event that we've missed a panel, please leave a note in the comments and we'll sort it out.

SXSW Panel PickerNot Your Average G-Men - Delivering
by Dominic Campbell - FutureGov 

SXSW Panel PickerOrganized Chaos: User generated content design
by Nico Perez - Mixcloud 

SXSW Panel PickerCrossroads of Technology and Humanitarian Action
by Julie Whitaker - Doctors Without Borders 

SXSW Panel PickerStorywarp! Telling tales in ads, journalism + film
by Sara Williams - Made by Many 

SXSW Panel PickerWearable Tech: Prêt-a-Porter to Prêt-a-Printer?
by Odette Valentine - Brunel University, London 

SXSW Panel PickerResponsive Design - Love all the devices
by paul duncan - BBC 

SXSW Panel PickerThe Jet Stream Methodology
by Roger Jones - Roehampton University 

SXSW Panel PickerGame My Brand
by Tim Jones - BBH 

SXSW Panel PickerTouch Publishing: iPad, design, tech & ecosystem
by Davide Casali - Headshift | Dachis Group 

SXSW Panel PickerPersonalization vs. Privacy: A false choice?
by David Maher Roberts - The Filter 

SXSW Panel PickerKlouted judgment: Credit score vs. social status
by Max Niederhofer - Qwerly 

SXSW Panel PickerBlogsurdity #1: "What __Teach Us About __" Posts
by Jed Hallam - VCCP 

SXSW Panel PickerManaging online reputation at the BBC
by Sophie Brendel - BBC 

SXSW Panel PickerThe Not So Allied Forces of Social TV Comedy
by Will Saunders - BBC 

SXSW Panel PickerBiofeedback for the human or is that the Borg?
by Gawain Morrison - Filmtrip 

SXSW Panel PickerHey you! Get off of myspace!
by Hermione Way - The Next Web and Newspepper 

SXSW Panel PickerThe Social Mobile Revolution
by gareth davis - Facebook 

SXSW Panel PickerGlobal UX: beyond language, location and culture.
by James Offer - BBC World Service 

SXSW Panel PickerRTFManga: Comics & Games for Software Users
by Ultan O'Broin - Oracle Corporation (Ireland) 

SXSW Panel PickerSecond Screen: TV Meets The Web Backchannel
by Utku Can - Mint Digital 

SXSW Panel PickerMan up ladies, or you don't stand a chance
by Sue Black - UCL 

SXSW Panel PickerFreud, Duchamp and art of UX
by nicolas roope - poke 

SXSW Panel PickerSXSW in 3D: Intersection of Film, Music, Digital
by Sir William Sargent - Framestore 

SXSW Panel PickerCSS for Grown Ups: Maturing best practises
by Andy Hume - Clearleft 

SXSW Panel PickerThe Wisdom of Thieves: Meaning in P2P Behavior
by Ben Fields - Semetric 

SXSW Panel PickerFluent in 3 months: Rapid Language Hacking
by Benny Lewis - Fluent in 3 months 

SXSW Panel PickerEveryone's Interactive But Who's Paying?
by Heather Croall - Sheffield Doc/Fest 

SXSW Panel PickerYour Story Sucks! Saving Story In The Digital Age
by James Mitchell - BBH Labs 

SXSW Panel PickerOpen Art, Open Audiences - The Edinburgh Festivals
by Kath Mainland - Edinburgh Festival Fringe Society 

SXSW Panel PickerSecond Screen is the Next Big Thing you cannot own
by Simon Doggett - ITV 

SXSW Panel Picker2-Screen TV: Learnings from UK case studies
by Jason Mitchell - The Connected Set 

SXSW Panel PickerRednecks go social. Farming 2.0
by Darren Smith - Growington 

SXSW Panel PickerCan’t read? We’ve got an app for that!
by Neil Gallagher - Caped Koala 

SXSW Panel PickerCan SXSW Become An Internet Meme?
by Jon Burkhart - iris Worldwide's Urgent Genius HQ 

SXSW Panel PickerThe social disease. How the mighty rise. And fall
by Eileen Burbridge - Passion Capital 

SXSW Panel PickerWorld Domination: New Media for Global Events
by Alex Balfour - London Organising Committee for the Olympic and Paraolympic Games (London 2012) 

SXSW Panel PickerDude where's my bike? Tracking cycle theft online
by Jamie Unwin - Kitsite 

SXSW Panel PickerRiding the Hype Cycle - An Irregular Guide
by Phil Dearson - The Marketing Store London 

SXSW Panel PickerSocially Mapping the 2012 London Olympics
by Charlie Lyons - Beyond 

SXSW Panel PickerCreating The Code: A BBC transmedia documentary
by Adrian Hon - Six to Start 

SXSW Panel PickerWhat’s the holy grail of social/mobile/local?
by Kim Lovely - Lonely Planet 

SXSW Panel PickerMaking Drupal Go Faster
by Kevin Prince - NPC Digital Limited 

SXSW Panel PickerOnline to Offline Fame: A Comedic/Scientific Study
by Jon Burkhart - Iris Worldwide's Urgent Genius HQ 

SXSW Panel PickerMadmen vs mad scientists
by Colette Ballou - Ballou PR 

SXSW Panel PickerInfluence and the Art of Data Science
by Azeem Azhar - PeerIndex 

SXSW Panel PickerThe Future of Content Monetization and Publishing
by Murray Newlands - audience mindshare 

SXSW Panel PickerBreaking down walls, a decentralised social web?
by Gavin Bell - 

SXSW Panel PickerSkynet vs Mad Max: Battle For The Future
by Mel Exon - BBH Labs 

SXSW Panel PickerPlaying the City London's Gamified Transport
by Toby Barnes - Mudlark / Chromaroma 

SXSW Panel PickerMultiplayer Work: An Idea Whose Time Has Come?
by JP Rangaswami - 

SXSW Panel PickerAlways Fresh: Web Communities of Long-Term Value
by Nadav Poraz - 

SXSW Panel PickerFreakin' fast Cassandra: how do they do it?
by Tim Moreton - Acunu 

SXSW Panel PickerBuilding Digital Products with Passionate Users
by Matthew Hawn - 

SXSW Panel PickerCan social media restore consumer trust in brands?
by Nathan McDonald - We Are Social 

SXSW Panel PickerThe Meaning of Like (and the funnel of love)
by Jemima Garthwaite - POKE London 

SXSW Panel PickerMy Mom Plays That: How Women Game-Change Gaming
by Claire Coady - BBH Labs 

SXSW Panel PickerGrowing Digital Ecosystems
by Matt Mason - Syrup LLC 

SXSW Panel PickerSneak Innovation Into Your Company in 5 Easy Steps
by Ramsey Khoury - Head London 

SXSW Panel PickerSecret to Building Successful Online Communities
by Craig Hepburn - Nokia 

SXSW Panel PickerSilicon Roundabout: Can the UK really compete?
by Elizabeth Varley - TechHub 

SXSW Panel PickerThe Future of Retail From a Social Perspective
by Nicole Vanderbilt - mydeco 

SXSW Panel PickerThe Real World X- Community Management
by Anna OBrien - Greenlight 

SXSW Panel PickerThe Death of Commissioning Content
by Paul Bennun - Somethin' Else 

SXSW Panel PickerThe New Aesthetic: Seeing like digital devices
by James Bridle - Really Interesting Group 

SXSW Panel PickerCan printed electronics save the music industry?
by Jon Rogers - University of Dundee 

SXSW Panel PickerAlternative Professional Development Networks
by Sue Beckingham - Sheffield Hallam University 

SXSW Panel PickerBeyond Ads: Big Data Meets Enterprise Social Graph
by Ben White - Bite Communications 

SXSW Panel PickerHow Independent Publishing Can Change the World
by Danny Miller - The Church of London 

SXSW Panel PickerHow did we get digital marketing so wrong?
by Mike Teasdale - Harvest Digital 

SXSW Panel PickerRepopulating Reefs: Activating Digital Ecosystems
by Matt Mason - Syrup NYC (LBi Group) 

SXSW Panel PickerThe Emotional Shopper: Results from the UK study
by Wendy Lanchin - The Marketing Store 

SXSW Panel PickerTaking Online Communities Offline
by Sarah Drinkwater - Qype UK 

SXSW Panel PickerThank You, Wow & Done: The 3 only metrics you need
by Arie Moyal - Self-employed 

SXSW Panel PickerCastle: Taming Big Data with brains, not braun
by Tom Wilkie - Acunu 

SXSW Panel PickerSelf-hacking: self-knowledge & data literacy
by Adriana Lukas - London Quantified Self meetup group 

SXSW Panel PickerBeyond the page, web apps
by Glenn Jones - Madgex 

SXSW Panel PickerThe Ad Agency Versus The Kid In The Bedroom
by Jonathan Plackett - BETC London 

SXSW Panel PickerWeb Project Management Lessons from Darth Vader
by Sam Barnes - Global Personals 

SXSW Panel PickerSocial Media Influence: We call bullshit.
by Kevin Marks - Tummelvision 

SXSW Panel PickerAll Our Yesterdays: The Coming Digital Dark Age
by Jeremy Keith - Clearleft 

SXSW Panel PickerUser Experience Design: The Bill Hicks way
by Ian Fenn - Chopstix Media Limited 

SXSW Panel PickerDo we need product management in an agile world?
by Audra Martin - The Economist online

SXSW Panel PickerMixing real-life & virtual. Fish & chip networks.
by Bill Munday - Blendology

SXSW Panel PickerBrand Funded Content - does it work?
by Ralph Cochrane - the creative grid

SXSW Panel PickerDoes crowdsourcing for brands work?
by Ralph Cochrane - loudSource (IT International Solutions Ltd)

SXSW Panel PickerHow to Mashup Creative & Technology for Innovation
by Shane Casey at Mason Zimbler

SXSW Panel PickerThe Library Has Left The Building: Mobile 3.0!
by Sara Wingate Gray - The Itinerant Poetry Library 

SXSW Panel PickerMaximising Your Thinking Time in Experience Design
by Tim Caynes - Foolproof

SXSW Panel PickerPerformance and Technology: Keeping Arts Alive
by Conor Roche - Roundhouse

SXSW Panel PickerWhy Karl keeps his shades on: style & social media
by Angela Buttolph - Grazia

SXSW Panel PickerLeveraging Content Distribution to Get Customers
by Alexander Will - Bullseyehub

SXSW Panel PickerEnthusiastic Customer Seeks Exciting New Product
by Martina Schell  - UX Tuesday

SXSW Panel PickerCreative Social: Where do old creatives go to die?
by Mark Todd - Renegade Media

If you're wondering how the process works, the SXSW organisers have more information on their site about the Panelpicker process, and the percentage of the decision made up by the public vote.

To keep up-to-date with Digital Missions, group trips and other international and digital news, why not check out our newsletters, or follow @chinwag and @digitalmission.

Photo (cc) Dave Mathis


Where do old Creative go to die?

We've also put one in entitled 'Where do old Creatives go to die?" -

P.s. Creative Social set up by two Brits

Here's one more - Surely we can make it to 100?

I've submitted a session on UX tips for startups:

Your votes are much appreciated!


Thanks for taking the time to discuss about this, I feel strongly about it and love learning more on this topic.

Great round up - and one more!

Hi there,

Great round up, but you've missed us here at Spoonfed Media/Bullseyehub. We really enjoyed speaking at SXSW in 2010 and hope to have another opportunity with our panel: Content Distribution to Get Customers ( 

If you have a chance to add it to your list we'd really appreciate it! Best of luck to all the UK entries.




With all this great content coming out of the UK couldn't we have a little mini UK version of SXSW?  Obviously we can't replicate the weather... especially today...

Almost all these ideas (even mine!) are better than most of the dull case-study led stuff we get stuck with at UK conferences.

Made it to 90!

Thanks to the latest additions from @Conor @luxlux - the number of British panels submitted to SXSW's panelpicker has reached 90. Now just a matter of getting those votes in!

Another Entry

Great list, please find below a link to another UK entry:

Performance and Technology: Keeping Arts Alive




Love the list, great to see so many Brit panels. Here's one more to add to the list:

It's about social media, fashion, buying psychology and the mysterious art of 'looking expensive'...

Thanks much, and good luck to everyone with a panel in the running

The British are coming

Hi Sam,

One more to add to that list:

It's actually mine, so, being British, I'm terribly embarrassed to be pointing it out myself.


Self-Effacement is the British Way

@Tim - totally with you on that front, but fear not, it's good to get some practice on self-promotion if you're planning to head out to the US. Can't afford to be shy!

UK panel entry


You've missed out the library! [shock horror LOL]

It's a UK-born library, with a UK-born librarian, but clearly technically as a world travelling library it doesn't just hang out in the UK all the time.

Please give us the thumbs-up innit.


No Library Fines, I Hope

@Librarian - I was always in trouble with the librarians at college, and it looks like nothing has changed ;-) Sorry it got missed out, just added the panel to the list...takes the total to a wonderfully palindromic (is that a word?) 88 panels from the British contingent.

Library fine = poem our

Library fine = poem our library...check the ByeByeLaws for full explication


Clearly those librarians did a good job though & taught you a verbal trick [tic p'rhaps?] or two...

Meantime, chiz!



Another UK panel entry from Mason Zimbler

Great list, here's another panel from my friends at Mason Zimbler in Bristol

How to Mashup Creative & Technology for Innovation

Thanks, added that one

@Ian, thanks, they're duly added to the list. That makes it 87 panels now!

sorry Sam, on How to Mashup

sorry Sam, on How to Mashup Creative & Technology for Innovation can you change the name and company to Shane Casey at Mason Zimbler ( since Andrew Hansen at Harte-Hanks is the *American* colleague organising it. Cheers!


@Ian - no worries, these are the important details. Duly updated.

Sorry we missed it...

@Clair - thanks for that, sorry for missing, I started to go a bit screen blind after the first couple of thousand panels. I've added your panel to the list above.

Another UK panel entry

Thanks for the's great to see all these entries from fellow brits.  Please can you add:

Mixing real-life & virtual. Fish & chip networks.

Many thanks and good luck to all.