NMA Live - Online PR and reputation management

Event Info

Fri 4 Sep, 2009 from 8:00am - 12:00pm
Hesperia London Victoria
2 Bridge Place, Victoria
London, SW1V 1QA, UK (Map)
Cost: £110.00, or £85.00 for New Media Age subscribers


How do you manage your brand’s reputation online?

Consumer opinion is now as important a driver of sales as advertising, so influencing consumers is more important than ever. This half-day event will look at how you can use tools such as social networks, blogging, Twitter and search to evaluate and manage your online reputation, get closer to customers and communicate with key influencers.

Cost £110.00, or £85.00 for New Media Age subscribers

To book your place or for further details, email nma [dot] liveatcentaur [dot] co [dot] uk (subject: NMA%20Live%20-%20Online%20PR%20and%20reputation%20management) or click here.

Chairman: Michael Nutley, editor-in-chief, New Media Age 09:00-09.20 Registration

09.20-10.00 Your social media footprint ; how do you find out what’s being said about you online, and where - Orlando Plunket Greene, freelance consultant 10.00-10.40 Influencing the influencers; communicating with key online opinion formers - Antony Mayfield, senior vice president, head of social media, iCrossing. 10.40-11.00 Coffee Break 11.00-11.40 Reputation management; the role of search. 11.40-12.20 Case Studies - Rik Haslam, creative architect, Rapp Group 12.20-1.00 Panel discussion - the future of online PR and reputation management.


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