IAB Fashion online seminar
Event Info
Description
Internet marketing now has a strong role to play
in the fashion industry, with an increasing amount of brands using
online to increase their profile and promote their products.
It’s
a competitive market out there and none more so than fashion - gaining
new customers as well as building client loyalty means it’s essential to
stay one step ahead of the competition. Your website is as important
as your shop window so how do you make sure you drive consumers to a
user-friendly ecommerce website? And how do you use social media whilst
maintaining your brands reputation? With cutting edge case studies this
session will provide an essential insight into how you can use a range
of internet marketing tools including mobile and social media, to
increase sales both online and offline.
