Webcast - Turn leads into sales with marketing automation

Event Info

Thu 8 Sep, 2011 from 3:30pm - 4:30pm
online: http://www.b2bmarketing.net/events/webcast-turn-leads-sales-marketing-automation
Cost: free


Does your process for creating and deploying marketing campaigns lack scale and efficiency? Do you spend so much time executing programs that you don’t have time to think about new ideas or strategic initiatives? You can transform manual tasks into efficient, repeatable processes with marketing automation. In fact, marketing automation is quickly becoming a necessity for organisations determined to generate marketing leads that turn into sales.

Join Eloqua for this webcast to learn how Sony Professional turned its marketing team into digital marketing gurus where customer intimacy and measurement has become the core of everything they do. Discover how even with a small marketing team Sony Professional was able to supercharge their marketing and drive more business with marketing automation.

Attend this event to learn how to:

  • Improve your marketing programs by understanding your buyers
  • Automate your new business and nurture campaigns 
  • Score your leads for high conversion 
  • Measure the impact of your marketing investments.