User Research & Information Architecture (IA) training course

Event Info

Tue 20 - Wed 21 May, 2014 from 9:00am - 5:00pm
557 Broadway
New York, 10012, US
Cost: $1,625


Discover how to structure & design your website around your users' needs from leading UX experts! Webcredible is a user experience agency and have trained 8000+ people across 2000 organizations around the world.

Our hands-on user research & information architecture training is fantastic - small class sizes, highly interactive and taught by experts.

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What you'll learn on the 2-day user research & IA course

Learn how to organize information and content based on customer behavior. You'll work through all the stages of a comprehensive user-centered design process to become familiar with every step, leading to robust site and page structures.

The user research & IA course topics are:

  • What is information architecture
  • A user-centered design process
  • User research techniques including interviews, focus groups, surveys, ethnography, diary studies, content inventories, card sorting and tree testing
  • Analysing & communicating research with personas
  • Using research to create content and information architecture including site maps, navigation and page template layout
  • Validation and evaluation methods


Who is the user research & IA course for? 

This course is particularly suitable if you are:

  • A web owner, content editor, digital project manager, visual designer, front-end web developer or a manager of marketing and digital platform
  • Looking for an entry level course into the practical implementation of user experience and structuring your website or digital platform
  • Wanting to refresh your knowledge or intrigued by information architecture
  • Interested in signing up for our interaction design & prototyping course and need a good overview of the user-centered design process before signing up for it. 


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Email / (212) 537 9247