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Subject: Re: UKNM: Free ISPs and Loyalty Figures
From: Alex Dale
Date: Mon, 15 Mar 1999 17:45:30 GMT

I love my virgin.net e-mail address.

Steve Johnston/IMRG wrote:

> >Tim Dunton wrote:
> >> I've been trying to work out how much loyalty there is to certain free
> >> ISPs. Do people stick with ISPs because of the speed or because of the
> >> portal? Or is reliability?
> >
> >The hassle of telling everyone your new email address. losing email. The
> >fact that it's free already means the marginal incentive to change is
> >small er than with a paid for ISP.
> >
> >stefan
> How long before portability/forwarding becomes a requirement, a la, mobile
> numbers? The ISPA are a small step away from this in their current code of
> practice, and consumer/regulatory pressure may push them further. Of course
> the technical challenges are different. There is an interesting additional
> angle on whether the ISP should care, I might quite like my virgin.net
> email address. What with branding issues at stake, it might be as well to
> forward them anyway even if they aren't currently a customer.
> Steve

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  Re: UKNM: Free ISPs and Loyalty Figures, rick sareen

  Re: UKNM: Free ISPs and Loyalty Figures, Steve Johnston/IMRG

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