uk-netmarketing Archive
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Subject: | UKNM: Offline marketing |
From: | Ray Taylor |
Date: | Tue, 28 Mar 2000 12:20:29 +0100 |
Interesting article "Why Dot-Com TV Ads Can Fail" at:
http://gt.clickz.com/cgi-bin/gt/cz/ems/ems.html?article=1496
"Just because an agency can sell soap doesn't mean it can position a
dot-com" says the author.
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Replies
UKNM: Global Translation Houses, Laurel Mittenthal
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