leo rayman

The "Friend" Close: Social Sales

Sales has come a long way from it’s stereotyped image of the persistent cold caller who won’t take no for an answer. Brands have been working hard to pull in sales and retain customers using a variety of methods. How can you mix both offline and online strategies to allow the customer to create their own journey? How can you maximise your ROI?

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Date: 9 February 2011
Location: Design Council, UK