Win Youth Marketing Strategy Tickets (25th March 2014). Enter Now!

Youth Marketing Strategy run by Voxburner is back for a fourth year, bringing together the best minds, top brands and edgiest agencies involved in the fast-moving world of youth marketing.

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Why ‘Growth Hacking’ Isn’t Just For Startups

Adopting a 'Growth Hacking' strategy can help measure, refine and sharpen your marketing, and it's easier than you may think.

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Five Tips on Building a Digital Marketing Career

Some rights reserved by taminator

Some rights reserved by taminator

`"Always on" for consumers means 'ever onward' for digital marketers.

That's the conclusion of a PwC and IAB survey showing that mobile advertising earned £429.2 million during the first half of 2013, continuing the sector's exponential growth.

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Making Your Brand A Digital Success

Remember that dancing pony? Of course you do.

It demonstrated that mobile network Three understand that ‘silly stuff’ is important to its users; and more importantly, that they want to be involved in the campaign itself.

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International Conference for Startups at Ravensbourne

The 2 Day International Conference for Startups aims to help new businesses manage their day to day activities. Launching your business is just the first step!

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Date: 13 March 2014
Location: Ravensbourne, UK

Redundancy – The Backbone of eCommerce?

Redundancy isn’t a positive word, but in digital business it can be the difference between success and failure.

It’s a term used across the high tech sector, especially in ‘software as a service’ or SaaS, where the service is based in ‘the cloud’. SaaS is a growing sector because it’s a rapid means of improving site operation and data analysis, and it enables smaller brands to compete.

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Youth Marketing Strategy

Youth Marketing Strategy is back for a fourth year. Get the insights and ideas you need to engage with the new generation. We’ve got an exciting schedule overflowing with opportunities to gain insight, network with industry peers, and grab inspiration.

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Date: 25 March 2014
Location: The Royal College of Physicians, UK

Customer Experience Evolution

Customer Experience is undergoing a significant shift. The conversation with customers is evolving in line with today’s rapidly transforming environment. It is therefore increasingly important to use all available channels, both new and old, to communicate with customers in the most appropriate way.

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Date: 20 March 2014
Location: One Drummond Gate, UK

Ads Aren't Fads as Sharing Surges Fifty-Fold


Social video advertising has exploded. It’s up 5000% since 2006, according to Unruly Media’s
Viral Spiral, charting the three most shared campaigns over the last seven years.
During 2006, the biggest ad of the year was Dove Evolution, which achieved 60,954 shares compared to 4.24m for the company’s Real Beauty Sketches in 2013 
Sharing of the top three branded videos has grown from 1.6m in 2010 to 11.6m in 2013
40% of the top 20 ads of all-time were released in 2013
The most shared ad of all time is still Volkswagen’s 2011 The Force with TNT Benelux’s 2012 Dramatic Surprise  in second, just ahead of Real Beauty Sketches

Sarah Wood, co-founder of Unruly, “From a marketing perspective shares are more meaningful than views. A share is a genuine measure of deep engagement and a driver of significant earned media.
“What we choose to share is a barometer of how we’re feeling, a barometer of what’s moving us to talk around the global water-cooler.”
 The full story, with infographic, is available here.

Photo (cc) Damien

Social video advertising has exploded. Boom!

It’s up 5000% since 2006, according to Unruly Media’s Viral Spiral, charting the three most shared campaigns over the last seven years.

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SMX London 2014

Search Marketing Expo is the only search marketing conference designed exclusively for experienced internet marketers

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Date: 13 May 2014
Location: Chelsea Football Club, UK

Training course: Designing for Persuasion

Learn how to make sure your design and copy creates action and avoids procrastination. An intensive one day introduction to designing for persuasion. Using ideas honed from years of scientific study from the disciplines of behavioural economics, sociology and psychology.

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Date: 5 December 2013
Location: Bunnyfoot London, UK

Global Entrepreneurship Week 2013: An Evening with Digital Marketers

City University London invites you to celebrate Global Entrepreneurship Week 2013 with an evening dedicated to digital marketing and challenges presented by current and advancing practices in this rapidly evolving area of marketing.

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Date: 20 November 2013
Location: The Hangout, UK

Inspiring Entrepreneurs in partnership with Barclays

Bringing together four formidable Dragons, you’ll get all the tips and advice you need to develop the perfect pitch and take your business to the next level.

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Date: 19 November 2013
Location: British Library Conference Centre, UK

RPM Social Media Week Breakfast - Is real world "sociability" the key to social media success?

This event is aimed at marketing and advertising professionals, especially those in the digital sector. It will underline the importance and benefits of integrating social media with offline activity.

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Date: 25 September 2013
Location: The Indigo Room - Soho Hotel, UK

#KittenCamp Edinburgh

#KittenCamp is an event for web-loving, ad industry folk to watch memes, listen to awesome guest speakers and drink (FREE) beer.

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Date: 1 October 2013
Location: The Voodoo Rooms, UK