Social Media Week London 2012: Integrating Moderation, Insight and Engagement

This free social media management workshop is part of Social Media Week London 2012 @ Exmouth House Social #ExHoSo

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Date: 14 February 2012
Location: Exmouth House, UK

Facebook Customer Service is a 24hr Job: Lastminute.com Case Study

Total Dislike by Mike D

The past weekend showed that many consumers these days have the expectation that if brands are on Facebook they’re offering customer service 24/7.

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Serious about Online Child Protection

Little girl onlineWe're proud to have Dominic Sparkes, MD of interactive community management company Tempero, as today's guest blogger.

As soon as you start talking about child safety and the internet, a number of issues start to appear. Socialising online is now firmly a part of modern living for young people and as a growing medium it's inevitable marketers will want to engage their audience via the mediums they are using.

The government is taking online child safety seriously and rightly so. They recently set up the UK Council for Child Internet Safety  and have provided guidance to the industry to enable self-regulation. This has left the marketing industry responsible for navigating a complex web of guidance and law when executing online campaigns which children may encounter.

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