[Previous] [Next] - [Index] [Thread Index] - [Previous in Thread] [Next in Thread]

Subject: RE: [uk-netmarketing] Re: Turning something into viral marketing thatworks - that John Wes t advert...
From: Robin Edwards
Date: Fri, 26 Jan 2001 14:34:07 -0000

I got an appalling supposed "email from a friend" the other day telling me
to visit a site in the UK to win a VW Beetle, and that they were only
telling me because they were so kind etc. The wording was just abysmal and I
would post it here, except that would be spreading the word for them.

Actually, given the target audience for the site in question I am quite
amused/depressed that they decided to send it to me!

Wasn't the Ha Ha Ha virus thingy sent around as a screensaver that people
would actually want to send to their friends?

Robin Edwards
T: +44 1543 252370 F: +44 1543 420761
E: robinatclockworx [dot] co [dot] uk W: http://www.clockworx.com/ W2:

> -----Original Message-----
> From: Ashley Pomeroy [arpattermisoc [dot] org (mailto:arpattermisoc [dot] org)]
> Sent: 26 January 2001 10:09
> To: uk-netmarketing from chinwag
> Subject: [uk-netmarketing] Re: Turning something into viral marketing
> thatworks - that John Wes t advert...
> >>>>looks like sending out attachments can work.. (if your company allows
> them of course!)<<<<
> One thing I think *must* be stressed in this instance is that the advert
> itself was excellent. I think that a lot of people might assume that the
> viral-ness of the advert made it a success, whereas in reality it's the
> fact that it's an extremely funny ad. People wanted it to clog up their
> inbox. I get the impression that marketing types think that 'viral
> marketing' in itself is a powerful weapon, when it's actually just another
> delivery method.

  Re: [uk-netmarketing] Turning something , Ashley Pomeroy

[Previous] [Next] - [Index] [Thread Index] - [Next in Thread] [Previous in Thread]