Re: UKNM: Breathless

[Lois Grayson]

(Hmm 17000 people - makes my little programme look like chicken feed)


Nearly ate my words re Breathe yesterday - seen the latest Ericsson 48 sheet

poster campaign? If enough interested parties come into the game  and

advertise then maybe just maybe the public will understand and Breathe will

benefit - Carphone Warehouse has instore POS and support literature on WAP

too. Still would have held the media schedule horses for a while if it were

my company. But it isn't and what do I know.


Lois


----- Original Message -----

From: Fiona Campbell-Howes <

fionaquinquireme [dot] com

>

To: <

uk-netmarketingchinwag [dot] com

>

Sent: Friday, June 09, 2000 11:19 AM

Subject: Re: UKNM: Breathless



> Lois wrote:

>

> >>What I don't know is whether the consumer market is any different, but

my

> experience of new technology uptake is that the business sector tends to

> adopt earlier<<

>

> Datamonitor just did a survey of 17000 European consumers, of whom 28%

said

> they'd be interested in mobile banking, and 20% in mobile shopping.  Not

> stunning figures, and they concluded that, yep, people just don't

understand

> yet what all this WAP stuff is all about.

>

> Fiona

>

> [Sam says: msg chopped]



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