UKNM: In reply to Frankie

[Tammy Haywood]

Guys,


Does any one know of a company that researches into kids on-line - their

habits, the whys and the wherefores?


Any help appreciated


Frankie Lambert

Account Director

AUGUST.ONE COMMUNICATIONS

E

frankie [dot] lambertaugustone [dot] com

T +44.20.8434.5532

F +44.20.8434.5732

M +44.7974.161.134

W www.augustone.com


Hi Frankie,


NOP run a study called KidsNet which covers kids online.  In the main its

quantitative but they do also run focus groups which they share the insights

from.  Alternatively there is a study called YoRG survey which investigates

kids use of computers. Why not email either

c [dot] dubreilnop [dot] co [dot] uk

 or

yorgsupanet [dot] com

. I would suggest the NOP data is closer to your needs


Hope that helps.


Tam

Tammy Haywood

Account Manager


BMPinterAction

DDI: + 44 207 8925629 Fax: +44 207 8925601 Mobile: + 44 498 885955



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