RE: RE: UKNM: Iceland turns up the heat

[Robin Edwards]

On Thursday, September 09, 1999 6:45 PM, Ben Scott-Robinson 

[SMTP:

bendeepend [dot] it

] wrote:

> Would this be a good time to mention the Amway initiative of putting barcode

> readers on bins so that your regular buys are ordered automatically when you throw them

> away?


I remember hearing about this. Trouble is, what happens when you throw 

something away thinking, "That was bloody awful - I'll never buy that again," 

and the bin decides to order you another one. Then the store computer decides 

to send you 2 because you've ordered another one so quickly, and wants you to 

be a loyal customer. It then proceeds to send you regular special offers for 

the rest of your life and releases your details to other companies that sell 

similar products...


Technology, eh? ;o)


Robin


--

Robin Edwards

Clockworx Design Limited

T: +44 1543 252370           F: +44 1543 420761

E:

robinclockworx [dot] co [dot] uk

     W: http://www.clockworx.co.uk/ 

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