Writing for the web

Event Info

Tue 28 Jun, 2011 from 9:30am - 4:30pm
2e2 Limited
Gillingham House, 38-34 Gillingham St., Victoria
London, SW1V 1HU, UK (Map)
Cost: £345


This one day Writing for the web course provides delegates with:

  • Understanding the medium and its uses
  • Optimise your copy
  • Learn the Search Engine Optimisation benefits
  • Know how to write with an effective web tone and style
  • Calls to action – are they important and how can they be included in running text/informative texts.
  • How users read a web page
  • Interactive writing activities and discussion
  • Creating content that is user-friendly
  • Write for your audience
  • Make your pages scannable
  • Use of images


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