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Subject: UKNM: Market Segmentation and Targetting.
From: infobot
Date: Thu, 8 Jun 2000 18:50:22 +0100

Engage boasts that they can target ads to people
by market segmentation from over 800 categories.
But just how specific can the average website identify
its users ? Are there any good resources on such
market segmentation ? Or lists of all the categories
used ?

Thanks for any insights from those more experienced
in this field,

chas

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