RE: UKNM: Forrester's 'Technographics'

[Robin Grant]

Duncan Clubb wrote:

>I have long thought that the Marshall McLuhan-ite attitude

>that the 'medium is the message' is a dangerous, stupid and outdated

>mode of thinking. It has always pissed me off something rotten that

>Wired have McLuhan down as their patron saint in their masthead.


Duncan, from your comments it seems to me you have not read much, if any, of

McLuhan's work, especially not "Unterstanding Media, The Extensions of Man",

which IMHO is extremely insightful (especially when you consider it was

first published in 1964) and should be read by everyone working in this

wonderful industry of ours. Which part of his thinking do you find flawed?


:)


Robin


p.s - Briony - have you still got my copy of the sequel?

____________________________________________________

robin grant / mobile: +44 7973 638 390 / icq: 362763

----------------------->  http://www.perfect.co.uk/



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