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Subject: UKNM: Coupons
From: Dee Edwards
Date: Tue, 2 Nov 1999 09:07:07 GMT

Anyone had much experience with banners and coupons on FMCG? Two questions:
1)What kind of percentage who clicked from banner applied for an online coupon?
2)What kind of percentage who applied for coupon actually used it in a shop?

Thanks,
Dee

| || ||| r a z o r f i s h , london

dee edwards
[ strategy director ]
>>tel +44.(0)171.549.4200
>> fax +44.171.236.2605
>>mobile +44.(0)956.812.991
>>http://www.razorfish.co.uk


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